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Being Idea Innovations
Product Development

Product Development in New York

One team from first idea through launch and the releases after it. Senior-led teams for New York clients. Working hours: US Eastern (ET). Billing: USD pricing.

Product Development built for New York teams

We take a product from early idea through architecture, build, launch and the iterations after it. Product, design and engineering sit in one team, so there's no back-and-forth between agencies, and the people building it care whether it works for your users.

Product Strategy & Roadmap

Workshops, competitor research and a prioritised backlog the team can start building from.

Technical Architecture

Stack selection, system design, and scalability planning before the first line of code.

Full-Stack Engineering

Frontend, backend, APIs and data owned by one team, with no handoffs between vendors.

QA & Automated Testing

Testing from the first sprint rather than a scramble before launch.

Where New York clients use this

  • Validating a startup MVP
  • Rebuilding a product that's hit a ceiling
  • Launching a new product line for an existing business
  • Building a platform for a funding round
  • Post-acquisition product integration
  • Greenfield enterprise product builds
FAQ

Product Development in New York: common questions

Do you work in New York business hours?

Yes. Our working hours overlap with yours (US Eastern (ET)), so standups, demos and blockers are handled live during your working day instead of overnight.

What currency do you invoice product development work in?

USD pricing, with pricing agreed up front and no padded timesheets.

How do you handle IP and contracts for New York clients?

Every engagement includes full NDAs and IP-assignment agreements, with security practices aligned to international standards. You own everything we build.

Building product development for a New York audience?

Tell us what you need and we'll come back with a realistic plan, timeline and price.

No long-term contracts
Senior-led teams
US · AU · NZ timezone coverage
2-week paid trial sprint